The focus of this documentary is the practice of matchmaking around the turn of the century. Petra Morzé plays Sophie von Zerdahelyi, the publisher of a matrimonial advertisements paper. The documentary highlights how economic interests and social status heavily influenced the choice of partners. It also addresses the tradition of matchmaking within different social and religious milieus. Authentic examples, like the story of Friederike Sacher, illustrate the conflicts between family expectations and personal choices.